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The Government of the Republic of Serbia

In the service of citizens

Serbia to invest €600 mln in spa tourism

Vrnjacka Banja, 22 May 2006

Serbian Minister of Trade, Tourism and Services Bojan Dimitrijevic said today that according to the Tourism Development Strategy up until 2015, more than 50 spas in Serbia will receive some €600 million for development of health and wellness centres.

Speaking at an international spas fair in Vrnjacka Banja, Dimitrijevic said that these investments are aimed at changing the structure of tourists in favour of foreign guests with larger incomes and he named Germany, Italy, France, Austria and Russia as prospective foreign markets.

Serbia will be divided into four clusters, according to the Strategy, and the priority will be long-term development of thermal springs and spa centres.

The Minister said that shortcomings in the development of spa tourism are lack of tourist campaigns and investments, absence of agreement between interest groups, as well as lack of specialised services and tourist animators, envisaged by the Strategy.

That is why it is necessary to increase competitiveness in all spas, improve the gastronomic offer and comercialise over 400 traditional events that take place every year in Serbia.

The Tourism Development Strategy envisages some €4 billion in investments in Serbian tourism over the next nine years, the Minister said and added that the world trend of spa tourism which results from a stressful way of living is a factor in favour of the development of Serbian tourism.