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The Government of the Republic of Serbia

In the service of citizens

Set of measures to help media

Belgrade, 30 March 2009

Serbian Minister of Culture Nebojsa Bradic and Assistant Minister for the media Natasa Vuckovic-Lesendric said today that the Ministry of Culture will propose within one month to the Serbian government a set of measures for helping the media which have been affected by the global financial crisis.

Nebojsa Bradic

Author: Fonet

Vuckovic-Lesendric said at a press conference that two working groups will draft the set of measures, adding that one will deal with resolving problems concerning journalists, photojournalists and cameramen and the other with the problems of the media as an industry concerning printing, production, distribution etc.

She said that two sub-groups will be formed within these groups, one will suggest measures for electronic media and the other for print media, adding that the problems of the media at all levels, national, regional and local, will be taken into account.

Bradic and Lesendric said that representatives of the Ministry of Culture have already met with representatives of the media and a lot of ideas have been exchanged.

They said that more meetings with media representatives will be held in order to design the best possible measures.

Lesendric said that certain EU countries have already implemented measures to help the media, adding that since there has been a fall in advertising revenues the Serbian government must also react.