Get to Know Serbia

To meet a country means to feel its spirit, to know its hidden landscapes and individuals who have made what it is. Meeting a country is similar to meeting a man who will become your friend with time.
Travelling with friends is the most pleasant and the most amazing images are shared. Join our numerous friends who have already discovered why Serbia is irresistible. We hope that you will maybe come to love our country as much as we do.

For the Serbian Government, tourism is one of the key drivers of economic, social and regional development with numerous effects on other industries. The following were recognized as particularly important tourism products for the development of this area in Serbia - City Break, manifestations and events, mountain tourism, spa/wellness i.e. medical tourism, thematic routes, rural tourism, nautical tourism, congress tourism, cultural heritage, special interests tourism and transit tourism.


The desires of tourists are constantly changing, which encouraged Serbia to create a tourist offer filled with rich contents. Modern trends in the global tourist market are in favour of Serbia as a tourist destination. Serbia offers several short vacations to tourists during the year, excursions, return to nature and active vacation, rich cultural heritage, authentic experience and high-quality products. Our people and traditional hospitality is what makes us special and distinctive. The result is a constant increase in the number of arrivals and stays of domestic and foreign tourists, as well as foreign currency inflow. Owing to adopted European development strategies, Serbia’s tourism attracts a large share of funds for new investments, training of our workforce and creation of more favourable picture about our country in the world. 


Share of total overnight stays of tourists by statistical territorial units in the total number of overnight stays in RS in 2020